<p>A study in customer experience in clinical trial inquiry in the United States</p>

M.C.  Collet

doi:10.7490/f1000research.1113467.1

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Collet MC. A study in customer experience in clinical trial inquiry in the United States [version 1; not peer reviewed]. F1000Research 2016, 5:2770 (poster) (https://doi.org/10.7490/f1000research.1113467.1)

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A study in customer experience in clinical trial inquiry in the United States

M.C. Collet¹

Published 25 Nov 2016 (https://doi.org/10.7490/f1000research.1113467.1)

Author Affiliations

¹ Independent, Indianapolis, USA

Copyright © 2016 Collet MC. This is an open access work distributed under the terms of the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.

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CITE

Published 25 Nov 2016

A study in customer experience in clinical trial inquiry in the United States
[version 1; not peer reviewed]

M.C. Collet¹

Author Affiliations

¹ Independent, Indianapolis, USA

Presented at

27th International Symposium on ALS/MND 2016

Abstract

Competing Interests

The author was employed by Eli Lilly and Company from 1973 to 1992 and retains a modest vested benefit related to that employment.
The author neither seeks nor receives any financial compensation for her work to improve the fight against ALS.

Keywords

clinical trial recruitment, secret shopper, customer journey, barriers, patient focus, patient centric

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